Risky Business? I Think Not
Risky business is more than just one of my favorite expressions or a movie from the ’80s starring Tom Cruise. Risky business is what scares away many people from trying to create something unique. Not that I blame them. The fear of failure is something few people are immune to. But in this day and age when the power of the Internet is capable of reaching millions, any ideas may just have an audience. You’d be surprised.
The Not-So-Risky Business of Pets
Pet people can be a little nutty. All my friends who love their furry friends would agree. If you can think up an idea for pets, there is a good chance that it is not-so-risky business after all. How about these.
Are you looking for that perfect accessory for your pooch? Do you enjoy changing his/er “look”? How about a unique custom-designed wig? Wiggles Dog Wigs, the brainchild of Ruth Regina offers a variety of wigs and hair extensions for your dog. And while they are seriously adorable (and I’m not even a dog person!), they are not cheap. The wigs run from about $30 to $60, and the extensions are about $25.
How about the smell of your pooch? Could it be improved? If so, you can try out of Mungo & Maud’s Petite Amande dog fragrance. At $75 a pop, you bet your dog will smell much better than the backyard. There is even a matching shampoo.
Lastly, is your dog too cool for all the other dogs around? Yes? Then check out some cool shades, and fancy outdoor gear or jewelry at Doggles.com. The company is doing so well, they will soon be opening stores!
Would these pet-friendly business ideas seem like risky business to you? Well, I’m sure they did to the people who started up these wacky businesses, but they went for it, and it seems that it sure has paid off!
Other Not-So-Risky Businesses
Diving into a seemingly risky business is not reserved for the pet obsessed. How about these risky business ideas gone right.
Luckybreakwishbone.com sells fake wishbones. In 2006, it made $1 million in sales. Not bad for it not even being Thanksgiving!
Are you into acting? Well, maybe this risky business is not so much acting, but it is successful. Santamail.org made $1 million in 2006, and all you’d have to do is pretend you’re Santa and get paid by parents to send mail to their kids.
I personally do not like dolls, especially ugly ones, but apparently there are plenty of people who do. Uglydolls.com specializes in selling ugly dolls and in 2006 made $2.5 million in sales doing so.
So this might all sound like more than just risky business ideas, it may sound downright wacky. But in this world, nothing should be too surprising. And if one thing is for sure, risky business sells.